Agency Creative Brief

﻿Sharing this brief for our upcoming project - feel free to comment any questions!﻿
Launch: ﻿ 
Account Manager: @chris﻿
Contributors: @clara @mike﻿
Client budget: $$﻿
Approver: @laura﻿
Creative lead: @adrien﻿
Agency budget: $$﻿
Informed: @bob﻿
Creative contributors: @lola﻿
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Client Guidelines﻿Describe the client brand guidelines and their tone ﻿
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Target Audience﻿Describe the client's target audience and buyer personas ﻿
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Execution Strategy ﻿Describe the client vs agency deliverables﻿
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Good-to-know﻿Add sketches, wireframes, comp links, or videos to offer more guidance!﻿
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